I’m Kevin Anderson, a graphic designer with a particular fondness for branding. Over the past ten years, I’ve had the opportunity and pleasure of working with businesses, big and small, to develop strategic digital aesthetics and printed collateral. Possessing degrees in both graphic design and human psychology, I take a very humanistic approach to my work; placing emphasis not just on the aesthetic qualities of design, but also the effectiveness of a design’s ability to connect with its target audience.
I am a native of Philadelphia, PA. I am a father and a lover of all things Phillies baseball. In a past incarnation, I was a professional musician, and consequently a globe-trekker. I’ve lived in three countries, speak two languages, and have only one regret…maybe I can tell you about it one day.
I believe that every great creation starts with a conversation. In order to take a brief from concept to production, it’s imperative that I have a strong understanding of my client’s needs and desires. Once I’ve consulted with my clients, I typically take it upon myself to do additional market research, ensuring that I have a solid understanding of my client’s marketplace, target audience, and competition. From there, I will begin to sketch out artistic solutions, and zero-in on a design that will best suit my client’s needs. The end result of such meticulous planning and diligent sculpting is a masterful design solution that is effective and precise.
Your company’s image and identity are as important to me as they are to you. For that reason, I conservatively limit the number of projects that I work on at any given time. I like to ensure that I can give every project the time and attention that it deserves. If you’d like to work together or just want to chat about your project, feel free to contact me. I always enjoying talking with new people.
